Microsoft have struck gold with this cheesy product called Microsoft Songsmith, I have a complete love hate relationship with it. On the one hand it’s the ultimate viral marketing product that engages people to play all day. One the other hand, we are now having to suffer a whole generation of bad music and remixed classic music videos. What’s more you can create your own band, sing along and add video to this product.

Check out this commercial.

Ouch! watch this space!

Welcome Microsoft Songsmith!